Expertise / Vigneshwar Balaji

Vigneshwar Balaji

Chief Marketing Officer (CMO)

Vigneshwar Balaji

Professional Overview

Vigneshwar Balaji is a versatile professional with a strong foundation in video editing, media production, and marketing, having completed his MSc in Cyber Security from the University of York. With experience in the media and marketing department, Vigneshwar has developed and executed impactful content strategies that enhanced brand visibility and engagement. His skills in Adobe Premiere Pro and After Effects, combined with his creative storytelling approach, have allowed him to produce high-quality videos for advertisements, social media campaigns, and promotional materials.

Vigneshwar’s project management experience ensures that all work is delivered on time, meeting both client expectations and strategic goals. His technical background in web development and networking complements his creative expertise, allowing him to approach media projects with a comprehensive understanding of both marketing and technology. He has consistently collaborated with teams to drive successful campaigns and elevate brand identity through visually compelling content.

In addition to his professional work, Vigneshwar is passionate about comedy, composting, coding, and traveling. He is also an active participant in online communities and regularly hones his cybersecurity skills through Capture the Flag (CTF) competitions.

Key Skills & Expertise

  • Adobe Suite (Premiere Pro, After Effects)
  • Networking Concepts
  • Web Development (HTML, CSS, JavaScript)
  • Video Editing & Production
  • Project Management
  • Client Communication & Satisfaction

Professional Experience

As a Freelance Video Editor on Freelancer.com, I developed impactful ads to enhance brand visibility and customer engagement. I conceptualized and produced mini documentaries, blending powerful storytelling with compelling visuals. Additionally, I crafted attention-grabbing Facebook ad videos for social media campaigns, driving product and service promotion. I designed professional intro and outro sequences to reinforce brand identity in video content, and I worked on personal projects, creating cherished family albums that provided clients with memorable keepsakes.

Education

Vigneshwar completed his MSc in Cyber Security at the University of York (Russell group). Prior to this, he earned a Bachelor of Computer Applications from Hindustan University, Chennai.

Interests

Vigneshwar has a diverse range of interests, including comedy, composting, and coding. He enjoys traveling and actively participates in online communities like Reddit. Additionally, he has a passion for Capture the Flag (CTF) competitions, where he hones his cybersecurity skills.